Jeff Henderson, campus pastor of Gwinnett Church was the breakout communicator. Gwinnett Church is one of the multisite campuses of North Point Ministries, and it's the first multisite campus to go multisite, which is really, really cool! Jeff worked for Chick Fil A corporate previously before coming on board North Point Ministries 15 years ago.
Here's my notes from his breakout:
Grow your church by being known for what you’re for.
Jesus said that He did not come into the world to judge or condemn it.
Many people are more familiar with what the church is against instead of what the church is for.
For people to grow, they must discover that God is for them, not against them. Dr. Henry CloudIt’s hard to reach people who don’t like us.
Shrink the gap between the folks who have their backs against the church. We have more in common with you than you think.
3 strategies to grow your church by being known for what you’re for
Build common ground
Hold every other team meeting in the community.
Don’t point out problems. Solve problems.
Implement three messaging ideas. (T-shirts, car decals, coffee mugs, coffee sleeves)
Create conversation starters
Talk less about your church and more about your community.
Comment and like more than you post.
Act like the community has hired your church to promote the community on social media.
Highlight people in your community.
Highlight local schools.
Community service days.
Ask, “How can we help?”
Create a place where someone can belong before they believe.